I have always admired my friend Lucy and the skillful way she constantly receives multiple likes and retweets. During my interview with her last week, she gave me some advice when creating a tweet of my own. I decided to go through some of her tweets and analyze them based on the advice she gave me.
- Make sure it’s your authentic voice. That can be hard to find on social media because sometimes we just post what we think people will want to hear.
- Don’t tweet every thought that pops into your head. Use your filter.
- Be conscious of how you use capitalization, abbreviation, and word choice.
- Choose which audience you are trying to speak to: immediate audience (friends) or random people who might come across your tweet